Leadership Spotlight

Greg Kirkham

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Chief Executive Officer, NexysConnect
Business Founded: 2007
Phone: (385) 394-8902

Address:
3501 Coffeen Avenue
Sheridan, WY 82801

How long have you been in your industry?18 Years
Why did you choose your industry?Throughout my experience, I observed many consultants delivering subpar results, with some even stringing clients along to secure ongoing retainers rather than driving real value. Guided by top industry mentors, I took a different approach—analyzing target acquisitions with in-depth marketing audits, assessing KPIs, and developing tailored implementation plans to deliver immediate, impactful results. My focus on efficient resource allocation, quick-impact strategies, and continuous monitoring ensured seamless integration and measurable performance improvements from day one.
Who are your typical clients?Our typical clients are growth-focused businesses or agencies that want clear, actionable strategies to boost their marketing or their client's marketing and operational performance without the hassle of long-term contracts. We work on a month-to-month basis, giving clients the freedom to fire us on the spot if we’re not delivering measurable results. Ideal clients value transparency, efficiency, and accountability and have likely been frustrated by past consulting experiences that offered minimal impact or drawn-out timelines. They’re ready for a partnership focused on tangible outcomes and sustainable improvements from day one.
What do you like best about being in this industry?What I love most about this industry is the chance to work with clients from diverse backgrounds and industries. From Marketing agencies needing help refining their strategies to tech startups, solar, and retail to finance and healthcare, our client base spans a variety of fields, each with unique goals and challenges. This diversity not only keeps the work dynamic and exciting but also allows us to bring fresh perspectives and tailored strategies to every project. Being able to create measurable impacts across different sectors makes each client partnership uniquely rewarding and keeps us focused on delivering results that truly matter. Our firm has assisted our clients in generating over $1.4 Billion in attributable revenue for our clients.
What are common problems you see?The consulting industry has long been plagued by outdated practices, with some consultants intentionally slowing progress to retain clients. Our philosophy is different: we focus on delivering results swiftly, easing the burden on our clients, and actively monitoring outcomes. By fully owning our clients’ success, we ensure they achieve their goals efficiently and effectively.
What advice/tips do you have for clients?As a client, demand clear, measurable KPIs from your consultant, and focus on achieving quick wins that deliver immediate results. Avoid consultants who draw out projects just to maintain a retainer; instead, look for those who streamline your workload to allow you to focus on core business. Finally, prioritize continuous monitoring and data-driven adjustments to ensure strategies stay aligned with your goals, provide genuine value, and hold everyone accountable for their results.
When is your busy season?Year round
What keeps you up at night?Ensuring we're providing the highest quality, most impactful work possible.
How do you market yourself to grow/expand your business?We currently have 1500 clients altogether, we will be expanding through acquisitions.
How involved are you in the community?I currently serve on the Executive Advisory Board for ResilientYou, Promise2Live, along with donating time and effort volunteering with the homeless.
What is your favorite not for profit or charity?ResilientYou and Promise2Live
What advice would you give to someone thinking of getting into this business?To succeed in consulting, focus on transparency and measurable results, aiming for early wins that show real impact while making clients' lives easier. Build trust by empowering clients with sustainable solutions and avoid relying on long-term retainers by delivering genuine value from the start.
What do you enjoy doing in your free time?Paint, Sketch, photography, writing, etc.

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